Benchmark – Venture Summary | Browse Homework

Apply the concepts from the previous topics to develop an executive summary (750-1,000 words) of your venture. Include the following in your executive summary:
Finalized mission statement for your venture.
Highlights and analysis of your value proposition.
Description of problem that your business is solving and how that is being accomplished.
Description of how your company or service serves the interests of both the organization and society.
Persona of your perfect customer with examples.
Go-to-market plan, including addressable market size with examples.
Description of your ideal management team with desired leadership characteristics.
High-level financial summary based on the pro forma.
A culminating pitch for potential investors.
Be sure to include any information that will attract investors and separate your venture from competition.
APA style is not required, but solid academic writing is expected.
This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
You are required to submit this assignment to LopesWrite. A link to the LopesWrite technical support articles is located in Class Resources if you need assistance.
Benchmark Information
This benchmark assignment assesses the following programmatic competency:
BS Entrepreneurial Studies
5.3: Demonstrate how new mission-driven ventures serve the interests of both the organization and society.

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